Tegy design study · post-upgrade transition

Nine ways to welcome a customer into Pro

Every clip begins on the actual built Tegy /new, triggers the existing deterministic billing-success return, shows one candidate, and fades back to the same unchanged chat. No app shell was recreated and no purchase was made.

17 July 2026 9 audited videos Chromium Profile 3 / tegy Local deterministic fixture Production unchanged
Starting point

What felt wrong

Current Welcome to Pro screen with a standalone checkmark

The current checkmark confirms a transaction, but it does not feel owned by Tegy.

The study tests three broad answers: give success a branded object, strengthen the checkmark itself, or let the existing workspace remain visually present.

Motion comparison

Play individually or start all nine together

“Splash” is the candidate’s internal lifecycle. “Video” includes the real `/new` before and after, making the transition boundary visible. The synchronized control is best for comparing perceived pace.

01

Brand + check badge

Tegy becomes the main object; a smaller badge supplies success.

3.10s splash
4.67s video

Balanced and unmistakably Tegy. The strongest general-purpose candidate.

02

Circled check

The direct response to the annotated feedback.

2.65s splash
4.13s video

Fast and legible, but still generic compared with a Tegy-led mark.

03

Pro seal

A contained plan identity followed by activation confirmation.

3.15s splash
4.73s video

Feels official and plan-specific; slightly more ceremonial.

04

Launch

The Tegy mark rises and settles before the success badge lands.

3.20s splash
4.83s video

The most expressive use of Tegy’s existing rocket-like character.

05

Quiet mark

A compact branded confirmation with the shortest hold.

2.40s splash
3.57s video

Least disruptive. It risks feeling too small for a paid conversion moment.

06

Split reveal

Editorial horizontal composition with a large Tegy field.

3.45s splash
5.07s video

Distinctive on desktop; more composition than the moment strictly needs.

07

Benefits card

Handshake-style confirmation of what changed.

3.90s splash
5.63s video

Most informative, but too dense if the screen continues to auto-dismiss.

08

Seamless veil

The real workspace stays visible behind a compact Pro panel.

2.80s splash
4.43s video

Strongest continuity. Less cinematic, but honest about where the user is landing.

09

Tegy Pro lockup

A plan wordmark carries the moment instead of an emblem.

2.95s splash
4.57s video

Clear product ownership and useful if “Tegy Pro” becomes a recurring plan mark.

Shortlist

Three useful directions—not a production decision

01Brand + check badge

Best balance of Tegy identity, success clarity, and a restrained full-screen moment.

04Launch

Best if the team wants the upgrade to feel celebratory and memorable.

08Seamless veil

Best if continuity with the underlying task is more important than ceremony.

Evidence integrity

How these clips were produced

Real app surface

The built Tegy app ran through its existing Playwright server and development-auth fixture. No surrounding UI was hand-built.

Deterministic success

The existing billing-return path received a safe active-Pro fixture. This isolates the motion study without checkout or payment.

Frame-audited

Beginning, midpoint, and ending frames from every clip were visually inspected. All nine return to the same `/new` and contain no private account data.